Possibly the most fascinating aspect of the Internet is that we’ve likely only scratched the surface of what can be done with the medium. The Web we know today will not be the Web we know in ten years, or even five.
Divide Nine co-founders and husband-wife team Krishna and Lisa Gopala founded their studio in 2008 with the idea that everything they create must entertain, captivate, and inspire. They want to emotionally engage global audiences — through feature animation, mobile games, and social technology platforms. Their company is also centered on giving back to society. Read more
Facebook is slowly but surely adjusting its algorithm to require brands to pay for exposure to their own fans.
Recently, a blog post from Weber Shandwick mentioned that a Facebook vice president had announced that the free ride for brands is over. Frustrated by the lack of reach Facebook was allowing on the Dallas Mavericks Facebook page, owner Mark Cuban tweeted that he was looking for another alternative for the popular giant. Read more
If your business is trapped competing on price, it’s because they’re not loyal to your brand. But there are ways you can build that loyalty.
In a presentation on the first day of the New Media Expo (formerly BlogWorld) in Las Vegas, serial entrepreneur Dino Dogan –most recently founder of Triberr — says he studied cults to learn how to build close relationships with customers. Read more
Add some fun to your campaign with product-response quizzes, and offer trivia games to your customers to give a fun boost to your mobile marketing. If you send a consumer marketing quiz to the cell phones of your customers, many will respond back to answer the quiz. Using quizzes can help you get feedback on your products while entertaining the customers. Read more